D&E Behind the Name
DeLizza & Elster manufactured jewelry for a number of other companies and designers throughout the years.
That means authentic D&E jewelry does not always carry the Juliana name — and sometimes it appears under a name collectors may know for an entirely different reason.
D&E Behind the Name explores those documented relationships through Frank DeLizza’s writings and records, period advertising, known jewelry and pieces with strong provenance.
The goal is not to assume that everything carrying another designer’s name was made by D&E. Instead, we look at the evidence that connects particular designs and periods of production to DeLizza & Elster.
Why These Relationships Matter
DeLizza & Elster was a manufacturer.
A customer could select jewelry from the D&E line, request changes, or have designs adapted to fit its own look and market.
Because of that, jewelry made by DeLizza & Elster for another company may not always look exactly like the classic rhinestone Juliana most collectors first learn to recognize.
Studying these relationships helps us understand the full range of D&E production — and reminds us that the name on a piece does not always tell the entire manufacturing story.
Explore the Series
Les Bernard
Les Bernard was an important DeLizza & Elster customer, and Frank DeLizza discussed the relationship in his book.
Documented examples span changing fashion periods and show just how varied D&E production for another company could become.
DeLizza & Elster for Les Bernard (coming Saturday)
Future D&E Behind the Name Studies
As this series grows, we will look at other documented companies and designers connected to DeLizza & Elster.
Each article will focus on what the surviving evidence actually supports — including Frank DeLizza’s records, documented jewelry, period advertising and known examples.
Continue Exploring
Go back to the main educational library:
Return to The Juliana Collector
Learn how collectors identify DeLizza & Elster jewelry:
How to Identify Juliana Jewelry
Explore D&E design families, materials and motifs:
Or search documented examples in the: